AirDNA Dashboard: Turning Data into Decisions

Overview

We led the creation of the AirDNA Dashboard, a powerful tool for short-term rental professionals that transforms complex data into clear, actionable insights. Designed for property owners, managers, and investors, the dashboard helps users make confident decisions in a competitive market.

Our Approach

Discovery

We started by identifying the core needs of our users—property managers, owners, and investors. Through interviews, surveys, and data analysis, we uncovered key pain points like difficulty understanding occupancy trends, revenue forecasting, and competitor analysis.

Strategy

Using data-driven frameworks, we prioritized impactful features like competitor benchmarking, revenue projections, and occupancy insights. Our roadmap focused on user value and business alignment.

Design

We collaborated with UX/UI designers to create an intuitive interface with interactive charts and AI-powered insights. The goal was to make data accessible and actionable, regardless of the user’s technical expertise.

Development

With an agile approach, we partnered with engineering to deliver a responsive and scalable dashboard. User feedback was continuously integrated, ensuring the product met real-world needs.

Key Features

• Competitor Analysis: Side-by-side comparisons of similar properties.
• Revenue Forecasting: Predictive tools to maximize earnings.
• Occupancy Trends: Easy-to-digest visuals showing seasonal and market changes.
• Customizable Dashboard: Tailored views for different user needs.

Results

• User Success: Increase in customer base with faster and visually appealing tools for market research
• Adoption: 30% higher user adoption compared to prior tools.
• Business Growth: Contributed to 35% ARR growth for AirDNA.

Why It Matters

The AirDNA Dashboard showcases how a blend of strategy, design, and data can solve complex problems and deliver measurable results. It’s a testament to our ability to create products that empower users and drive business success.